Advances in Theory and Practice of Digital Marketing

CALL FOR PAPERS A Research Workshop and Special Issue on Advances in Theory and Practice of Digital Marketing Workshop Co-Chairs and Guest Co-Editors: Yogesh K. Dwivedi | School of Management, Swansea University, UK, Email: y.k.dwivedi@swansea.ac.uk Nripendra P. Rana | School of Management, Swansea University, UK, Email: n.p.rana@swansea.ac.uk Emma L. Slade | School of Economics, Finance and Management, University of Bristol, UK, Email: emma.slade@bristol.ac.uk Nitish Singh | School of Business, Saint Louis University, USA, Email: nitish.singh@slu.edu Hatice Kizgin | School of Management, Swansea University, UK, Email: hatice.kizgin@swansea.ac.uk Rapid emergence and widespread adoption of information and communication technologies (ICTs) and digital media is having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. ICTs and digital media, such as emails, search engines, websites and soci